The Plastic Effect wins Better Living award

the plastic effectThe Independent Publisher announced the results of the 2013 Living Now Book Awards recognizing the Year’s Best Books for Better Living.  Featured each Sunday in the Arizona Daily Independent, The Plastic Effect: How Urban Legends Influence the Use and Misuse of Credit Cards, by Polly A. Bauer & Stephen Lesavich (Coconut Avenue) won the Gold Medal award in the category of Finance/Budgeting. Others in that category were, Silver: Radiant Wealth, by Sue Stevens (Stevens Wealth Management) and Bronze: The Financially Empowered Woman: Everything You Really Want to Know About Your Money, by Tracy Theemes (Sophia Financial)

The Living Now Book Awards celebrate the innovation and creativity of newly published books that enhance the quality of our lives, from cooking and fitness to relationships and mature living. The awards are open to all books written in English and intended for the North American market. The gold, silver and bronze medalists in this year’s Living Now Book Awards offer a list of books representing some of the fastest-growing segments of book publishing today, and the Living Now Book Awards publicize the importance of these books to readers and their vitality in the marketplace.

The awards are presented by Jenkins Group of Traverse City, Michigan. Jenkins Group has been involved in book packaging, marketing and distribution since 1988, and is dedicated to promoting books that improve readers’ lives, bring families together, and make the world a safer, healthier place.

Living Now Award-winning books are changing the world, one book at a time!
To purchase the book click here.

Follow Polly on Twitter

The Arizona Daily Independent has received permission to reprint portions of a timely new book “The Plastic Effect” focused on the urban myths of credit cards and their usage written by Polly A. Bauer, CPCS and Stephen Lesavich, PhD, JD. Future issues of the ADI will feature “Polly’s Pearls” included in each Urban Legend Myth. “The Plastic Effect” is Copyright by Coconut Avenue, Inc. All rights reserved. No unauthorized reproduction or duplication is permitted without written permission of Coconut Avenue, Inc.


  1. An earlier scene from “The Graduate”:
    Mr. McGuire: I want to say one word to you. Just one word.
    Benjamin: Yes, sir.
    Mr. McGuire: Are you listening?
    Benjamin: Yes, I am.
    Mr. McGuire: Plastics.
    Benjamin: Exactly how do you mean?
    Mr. McGuire: There’s a great future in plastics. Think about it. Will you think about it?

  2. Remember the movie, “The Graduate” wherein Mrs. Robinson seduces Benjamin with a platinum (plastic) credit card? I think at the end they bought a bus (or was it a church?) with it which led to their downfall……….

  3. The book is about the use/misuse of credit cards but uses the words plastic in the title. As a side note, the development of plastic and all its derivatives (polystyrene, polypropylene, polyethylene, polycarbonate, polyurethanes, PVC, nylon, synthetic rubber and its ubiquitous use is a hallmark of modern civilization. These polymers are used for diverse products from food storage containers, shower curtains, yogurt/milk containers, medical tubing and devices, car fenders and body parts, plumbing and drainage pipes, food packaging, computer monitors, printers, keyboards, phone bodies, eye glasses, CDs, lexan windows, to the HDPE liners beneath mine process ponds and heap leach piles. Let’s hear it for petroleum products and petrochemicals for dragging us out of the cave, extending life, and linking us to everyone on the planet and beyond.

Comments are closed.